Strategic Growth Leader
Known for driving results through sharp positioning, creative problem-solving, and relationship-first execution - Michael brings nearly a decade of experience working with top agencies, Fortune 500 brands, and early-stage startups - helping teams grow through clarity, trust, and momentum.
Through his consultancy, Reiber Collective, he partners with founders and emerging companies to unlock strategic growth across marketing, sales, and partnerships.
About Me
Relationships. Strategy. Growth.
Michael Reiber is a strategic marketing, partnerships, and business development leader with nearly a decade of experience helping brands grow through clarity, creativity, and high-trust relationships. He’s led multimillion-dollar omnichannel campaigns across tech, media, and consumer brands, with deep expertise in video advertising, go-to-market strategy, and business development.
Michael has partnered with top agencies and Fortune 500 companies, consistently driving performance through sharp positioning, client insight, and cross-functional collaboration. Known for his energy, creativity, and strategic thinking, he specializes in translating complex data and ambitious goals into real, measurable growth.
Alongside his career in tech and media, Michael runs Reiber Collective — a boutique consultancy offering marketing, sales, and partnership strategy for early-stage teams.
Areas of Expertise
Strategic Partnerships
Client Relationship Management
Business Development / Sales Strategy
Go-To-Market Strategy / Brand Positioning
Paid Media Strategy, Planning, Implementation
B2B & B2C Growth
Team Enablement & Mentorship
Founder / Startup Advisory
Experience
Founder | Reiber Collective
January 2025 - Present
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Lead strategic consulting engagements across marketing, sales, and partnerships for early-stage companies and creative founders. Projects include refining brand positioning, developing go-to-market strategies, optimizing paid media, sourcing and managing business development opportunities, and building relationship-driven systems for scalable growth.
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Senior Customer Success Manager | Vidmob
May 2024 - January 2025
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Partnered with Fortune 500 clients in retail, sports, hospitality, entertainment, and tech — including a national home improvement chain, a leading sportswear retailer, a global resort and casino group, a major professional sports league, and a top food delivery company — as their post-sale point of contact to deploy VidMob’s AI-powered Creative Data platform.
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Led client onboarding, enablement, and activation across Marketing, Analytics, and Creative teams, ensuring rapid adoption and platform integration aligned with each client’s campaign objectives and KPI’s.
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Acted as a strategic advisor to client stakeholders at all levels – including senior leadership and C-suite – translating complex creative intelligence data into actionable campaign insights and growth strategies, resulting in clients’ additional investment and deepened platform engagement.
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Led tailored enablement sessions for 100+ end users and used client feedback that drove product enhancements and roadmap decisions.
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Conducted in-depth analysis of AI-generated creative intelligence and performance benchmarks to guide optimization strategies, identify creative lift drivers, and demonstrate ROI across campaigns.
Account Manager | Pixability
November 2021 - November 2023
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Led a $15M+ portfolio of YouTube advertising campaigns for global brands in entertainment, programmatic media, CPG and pharma — including a division of one of the world’s largest e-commerce companies, an international programmatic media partner, a top global food manufacturer, and a leading US-based pharma company — driving $750K+ in incremental revenue through optimization, cross-sell, and growth initiatives.
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Collaborated with Analytics team to evaluate YouTube campaign performance against industry benchmarks — identifying key performance drivers, surfacing optimization opportunities, and delivering data-backed recommendations that improved client outcomes and drove renewals.
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Assisted in securing and scaling a $1.7M global account across the U.S., Canada, UK, and Australia by aligning Pixability’s Contextual Segments platform capabilities with client goals and building high-trust relationships with clients’ day-to-day Team Leads to their C-suite executives.
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Secured net-new client acquisition, including a Fortune 500 account, by leveraging executive relationships and partnering with Sales and Product to influence roadmap priorities and shape go-to-market execution — resulting in a high value client win and over $250K in new revenue.
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Trained, coached, and mentored junior team members across Account Management and Analytics teams, providing strategic guidance, QA support, and campaign insight reviews.
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Recognized as the 2023 Impact Award Winner (Employee of the Year) for leadership, collaboration, revenue growth and overall client impact.
Creator / Host | Reiber Sessions Interview Series
July 2021 - December 2023
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Created, produced, and hosted a music-focused interview series, providing an in-depth look at artists' creative processes and storytelling through music. Hired and managed a 3-person production team, including video recording, editing, and content strategy.
Senior Media Strategy Associate; Media Strategy Associate | Starcom
April 2019 - November 2021
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Supported strategic planning and execution across $100M+ in omnichannel media budgets for top global CPG brands, leveraging competitive analysis and performance data to drive efficient, insight-led media investments.
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Led collaboration across Ad Ops, Trafficking, and Media Partner teams to ensure timely activation, accurate tracking, and real-time optimization of campaigns across digital, social, and video channels.
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Developed high-impact, creative media strategies by analyzing consumer insights, digital trends, and cross-channel performance data. Evaluated and recommended media technologies and data partnerships to improve targeting efficiency and measurement accuracy.
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Identified and presented efficiencies to clients that yielded incremental revenue growth for Starcom, based on in-depth performance analysis, leveraging Mediatools, Starcom internal processes, and other industry resources and data partners.
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Played a key role in training and onboarding new team members on the media strategy team, including supervisors and managers.
Marketing Manager | Panorama Jazz Band & John Boutte Jazz Trio
May 2018 - April 2019
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Designed and executed high-impact digital marketing campaigns that significantly boosted audience engagement and event attendance.
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Launched a new website for John Boutté Jazz Trio (johnboutte.com), integrating CRM tools, social media connectivity, and analytics-driven customer engagement features.
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Developed fan engagement strategies, leveraging data insights to increase show attendance and generate artist loyalty.
Education
Bachelor of Science in Music Industry Studies
Loyola University New Orleans, New Orleans, LA
Graduated in May 2018
Minor in Business Administration
Emphasis on Marketing, Media, Management, Entrepreneurship
Certifications / Competencies
2023 Impact Award
Pixability
Recognized as the 2023 Impact Award Winner (Employee of the Year) for leadership, collaboration, revenue growth and overall client impact. This award is granted to the employee who makes the biggest impact at Pixability both internally and externally for the given year.
Digital Advertising and Media Strategy / Planning
Certifications
Google Ads
Google Analytics
DV360
Roku One View
Client and Campaign Management
Competencies
Mediatools
Salesforce
Microsoft Suite
Google Suite
Creative & Marketing Tools
Competencies
Canva Design Studio
HTML
CSS
Video & Audio Editing